Riding high on the success of its Canvas series of smartphone, Micromax has launched its first tablet under the Canvas brand. The new Canvas Tab P650 tablet has an 8-inch display, similar in size to the Apple iPad mini and Samsung Galaxy Tab 3 (311). The company has priced the new tablet at Rs 16,500 and is available in stores across India as of now.
Micromax’s new Canvas Tab P650 has an IPS display and features an aluminium body. This tablet runs on Android 4.2 (Jelly Bean) and can be upgraded to future versions of Google’s mobile OS, Micromax said. Under the hood, this tablet packs a 1.2GHz quad-core processor paired with 1GB RAM. The device has 16GB internal storage and supports microSD expansion up to 32GB.
On the back of Micromax Canvas Tab P650 is a 5MP camera, while the front panel sports a 2MP shooter. This tablet works on Wi-Fi as well as 3G networks and comes with voice calling facility. Powered by a 4,800mAh battery, this tablet offers five hours of browsing time on 3G. The tablet comes pre-loaded with apps like Spuul, Opera Mini, M! Live, Music Hub and M! Security.
Commenting on the launch, Rahul Sharma, Micromax co-founder, said, “With Canvas Tab, we are offering Indian consumers a unique combination of superior technology complemented with unmatched style. We aim to extend the Canvas experience to our users on the tablet PCs, supported by an entire eco-system of applications. The Canvas Tab will strengthen our leadership in the tablet PC market complemented with a 360 degree go to market strategy to reach out to the consumers.”
Though this is said to be the first tablet under the Canvas brand, Micromax already offers tablets under its Funbook series. According to the latest IDC report on Indian tablet market, Micromax is the second biggest manufacturer with 13.33% market share. Samsung leads the segment with a market share of 15.76%.